From increasing supply chain expenses to growing technology costs, retailers face increased pressure on their margins.
Yet modern cost management isn't just about cutting expenses—it's about making smart, data-driven decisions that maintain quality while improving operational efficiency, largely driven by your technology infrastructure.
Shopify’s unified commerce approach, for example, connects every aspect of your business into a single “brain”. It’s proven to reduce total cost of ownership by as much as 22%, with some retailers reporting lower 34% lower data migration and transition costs compared to other vendors.
Below we’ll be exploring everything you need to know about retail cost management, and the strategies you can use to increase retail margins.
What is retail cost management?
Retail cost management is the process of tracking, analyzing, and reducing expenses associated with operating a retail business. It covers everything from buying products and getting them to stores, to paying staff, running marketing campaigns, and anything else required to keep the lights on.
Traditionally, retailers would approach cost management by cutting expenses wherever possible without considering how it could affect business long-term. This presents many challenges—like changing suppliers and affecting product quality or laying off personnel which affects customer service.
A technology-focused strategy is the smarter approach. By reducing the amount you spend on your commerce operating platform (and any integrations required), you can serve more customers with the personalized experiences they crave—all while condensing your tech stack and improving operational efficiency.
Retail operating costs
Store operations
Before you account for any expenses associated with purchasing inventory, it costs money to keep your retail business’ doors open. Costs will vary depending on the location of your store and what you sell, though here’s what you can expect to spend on store operations:
- Rent: around $19.15 to $21.85 per square foot.
- Utilities: gas, water, and electricity tends to cost between $500 and $2,000 per month.
- Inventory storage: Usually 20-30% of the total value of your average on-hand inventory per year.
- Staffing: From $15.52/hr for sales associates to $24.33/hr for specialized roles like buying.
- Payment processing: Between 2.4% to 2.7% per transaction.
💡Tip: Shopify POS has payment processing built in. Accept credit/debit card, mobile wallets, store credit, loyalty points, and monthly installments through Shop Pay Installments—all without having to find a third-party processor.
Digital commerce
While you might save on physical retail space when selling online, digital commerce has both upfront and ongoing expenses that you need to be aware of.
Upfront costs—such as buying a domain name, SSL certificate, and website theme—tend to be cheaper because many vendors offer introductory discounts. Shop around and make use of free trials to make sure you’re getting the best deal.
As for ongoing costs, it’ll work out more cost effective if you choose an ecommerce platform that offers key functionality—such as payment processing, website hosting, and secure checkout—as standard. Shopify plans, for example, include this functionality and start at as little as $5/month.
Administrative overhead
Administrative overhead is the amount you’re spending on administrative tasks that keep the business running. Examples include onboarding new staff, retail training programs, business insurance, and tax preparation.
Exactly how much you’ll spend on these retail operational costs depends on your business structure and size. Generally speaking, an LLC that hires multiple employees will have higher administrative overheads than an S-Corp with a handful of cashiers.
Tech stack expenses
Technology is no longer a nice-to-have for retailers—it’s infiltrating every part of retail operations, and for good reason. Technology can automate manual tasks, often for a fraction of what you’d pay a retail employee to do the same task at a slower pace.
Common tech-related expenses to consider include:
- Point of sale (POS) software, which ranges between $39 and $89 per month.
- POS hardware, including barcode scanners and handheld card readers, which are usually one-off costs.
- Installation fees and maintenance costs.
💡Tip: Shopify POS has approximately 25% lower annual software subscription and maintenance costs thanks to its unique ability to unify POS and ecommerce on the same platform. It also delivers approximately 27% lower annual middleware costs and 89% lower third-party support costs.
Retail cost management strategies
Many retailers face the ongoing challenge of managing costs while driving growth. But smart cost management strategies are a powerful tool for achieving sustainable growth and maintaining customer loyalty—all while maximizing profit margins.
Process optimization
Process optimization involves finding better ways to get things done without wasting time or doing the same work twice.
Document the step-by-step process of doing common tasks in your retail store, whether that’s serving customers at checkout or conducting a cycle count. By breaking down how tasks are organized and performed, you can identify bottlenecks, reduce errors, and streamline repetitive steps.
When optimizing your processes, the goal is to:
- Simplify workflows. Overly complicated or fragmented procedures can inflate costs. When you map out each step clearly, it's easier to spot where things get tangled or where you're doing extra work for no real reason.
- Reduce waste and errors. Every time a product changes hands—from the moment it arrives to when it leaves with a customer—there's a chance for a mistake. Getting those handoffs right means fewer mix-ups and less time spent fixing mistakes. Plus, you won't waste resources tracking down lost items or dealing with damaged goods.
- Enhance consistency. When you follow the same steps every time, you're less likely to make mistakes. This consistent approach reduces the chances of returns, refunds, or extra troubleshooting—all of which have hidden costs that can impact your bottom line.
Take Aviator Nation, for example. The eyewear retailer operates multiple retail stores along a thriving ecommerce website. It took advantage of Shopify’s unified data model to remove manual labor associated with data synchronization.
“For years, there was a disconnect between our online business and our retail business,” says its director of ecommerce Curtis Ulrich. “Unifying our in-store and online sales with Shopify streamlined our operations and made it so much easier to gather the data we needed to provide our customers with exceptional experiences.”
This ability to unify front- and backend operations allowed Aviator Nation to experience a 10% growth in revenue. It now processes over 2,000 online orders per month from its retail stores, demonstrating the ease of traditionally manual processes.
Staff productivity improvements
The secret to retail cost management, especially when it relates to your workforce, is to put your people first. The goal is to identify ways to help your team get more done without burning them out or breaking the bank. When you get this right, you'll often find you can accomplish more with your current team—or even a smaller one—while keeping everyone engaged and motivated.
Start with comprehensive training programs that help employees understand store procedures, product details and customer service standards from day one.
Cross training your employees to be able to handle different roles (e.g., cashier, stocking, floor assistance) also gives you more flexibility without hiring different people to fill them, each with their own salaries. If someone calls in sick or if there’s a sudden spike in one area (like the checkout line), a cross-trained employee can jump in wherever they’re needed.
Also think about your retail rotas. Too many workers standing around means you're wasting money, while too few leads to stressed-out employees and missed sales opportunities. Use POS data to analyze when your store gets busy, and schedule your team to match when customers actually show up.
💡Tip: Track foot traffic by placing sensors at the entrance to your store. The Dor app for Shopify POS will track analytics so you can accurately pinpoint your busiest and slowest shopping times to make efficient staffing decisions.
Unified inventory management
Unified inventory management consolidates inventory data from every sales channel and storage location—including retail stores, shipping warehouses, and fulfillment centers—into one dashboard.
Real-time inventory data gives you real-time insights into how your inventory behaves. You can:
- Calculate safety stock levels for each SKU by sales channel to prevent stockouts and excess inventory.
- Redistribute products using stock transfers to reduce inventory carrying costs.
- Make smarter purchasing decisions by knowing exactly what to buy, when.
- Quickly identify discrepancies between recorded vs. actual inventory to address shrinkage issues.
- Improve relationships with suppliers and coordinate deliveries more efficiently.
The best part? When store staff can easily check inventory levels across all locations, they can help consumers get what they want, even if it's not in that particular store. Cashiers can use Shopify POS to ring up an order in-store and notify another location of the customers’ impending pickup. Happy customers, fewer lost sales, and more efficient operations—it's a win all around.
"By utilizing our stores as fulfillment centers, we can respond to customer demand more effectively and minimize excess inventory," explains Juliette Grant, retail operations manager at Parachute. "It's a win-win for us and our customers."
Omnichannel sales integration
Today’s customers jump between multiple sales channels in their journey to make a single purchase.
Whether it’s online or offline, the traditional approach to omnichannel commerce required complex integrations and patchy APIs that wound up creating a money pit. Every new system built to solve one problem creates three new ones, each requiring its own maintenance and implementation costs.
Research from a leading independent research firm concluded that retailers who unify POS and ecommerce sales channels experience significantly higher growth rates and operational efficiency than those maintaining patchwork systems. Shopify is the only provider that does this natively. One monthly subscription gives everything you need.
“Overall, store adoption of Shopify has been sensational; that’s one of the biggest wins,” says Jamie De Cesare, chief technology officer at Orlebar Brown. “If you have technology that is complicated to understand and use, then there will be resistance to adoption. That hasn’t been the case with Shopify POS. People on the shop floor have been great champions of the technology and have helped drive its successful implementation.”
Modern, automated tech stack
Modern systems are usually cloud-based, so you can grow your business without huge upfront costs for new hardware or infrastructure. You just scale up as you need to, paying for what you use—and reducing costs for those you don’t.
But not all cloud-based systems are created equal. Assemble a toolstack of automated retail tech that use systems like artificial intelligence (AI) and machine learning. They can handle repetitive tasks without deriving resources from your human team.
Think about all those repetitive tasks eating up your team's day:
- Counting inventory (over and over)
- Processing orders manually
- Updating prices across different channels
- Reconciling end-of-day reports
With automation, these tasks happen in the background, accurately and continuously. Your inventory updates in real-time, orders flow smoothly from your website to your warehouse, and your reports practically write themselves.
💡Tip: Create custom workflows with the free Shopify Flow app. For example, you could hide products from your online store when the inventory quantity dips below zero, or initiate an order with a vendor when quantities fall below your safety stock levels.

Measuring cost management in retail
Effective cost management can feel a lot like walking a tightrope—you need to watch your spending without stunting growth. Smart retailers track things like:
- How much profit they're making on each sale (gross margin)
- How well they're using their store space (sales per square foot)
- How quickly they're selling and replacing inventory
- How much money they're losing to theft or damage
- How operating costs compare to sales
The upfront costs of unifying your sales operations might seem like a lot, but the growth speaks for itself. For example, retailers who've invested in technology that unifies their online and in-store operations are seeing an 8.9% increase in overall sales volume.
Remember, it's not about cutting costs everywhere—it's about being smart about where you spend and making sure every dollar works hard for your business.
Improve efficiencies and reduce retail costs with Shopify
Retailers using Shopify are cutting their total operating costs by 22% compared to traditional systems because every sales channel operates from one centralized business “brain.” No more paying for multiple systems or complicated integrations—Shopify has it all out of the box in exchange for one monthly subscription.
Retail cost management FAQ
What is cost control in retail?
Cost control is a process that retailers use to trim expenses and increase profits. It typically involves financial reporting, using automation, negotiation with suppliers, and consolidating your technology stack.
What is the retail cost method?
The retail cost method is an accounting technique that helps stores estimate their ending inventory value. It’s calculated by comparing the cost of goods sold to each product’s retail price.
What are three examples of cost management?
Examples of cost management in retail include:
- Consolidating your tech stack into a unified commerce platform.
- Using automation to handle repetitive tasks.
- Encouraging staff to be more productive.
How to calculate retail cost?
Retail cost is calculated using this formula: cost of goods sold (COGS) + markup. For example, if a product’s COGS was $5 and you wanted a 20% markup, the retail cost would be $6.